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Ipinapakita ang mga post mula sa Agosto, 2013

Toshiba Champs, who are your customers?

Woooahhh! It’s been almost two years now since I joined the world of laptop merchandising.  Let’s say, I’m not yet an expert in this field but hey! I almost knew how to read people’s mind and behavior especially when it comes to their buying patterns. Here in Dubai, selling laptops is not an easy task.  Yeah! Correct! Because of underlying factors such as superior’s pressure, market pressure, customer’s pressure, competitor’s pressure, security pressure, price pressure, laptop configuration pressure, innovation pressure, time pressure, dream pressure, religion pressure, culture pressure, relationship pressure and almost all kind of pressures that you can ever think of and of course don’t forget the forces stated in Porter’s Five Forces Model such as threat of new entrants, threat of substitute products or services, bargaining power of customers (buyers), bargaining power of suppliers, and intensity of competitive rivalry plus the 5Ps in marketing such as price, product, peo...